Overview

The B.A. in Applied Communications equips students for employment in a variety of settings in which communication is critical to understanding and expressing ideas and concepts.

Courses in the major provide students with comprehensive skills in collaborative learning, critical thinking, and application of theories in ways that enhance the agency of the student. Each student will be able to:

   • analyze media content 
   • understand theoretical and other aspects of public discourse 
   • understand and uphold high ethical standards in the communications field 
   • integrate communication principles with other disciplines

Students, in conversation with department faculty, have the opportunity to specialize their degree program by choosing a track that captures their interest.  Within the area of specialization, students generally take three courses and focus their senior-year project in the area of the track.